Journal 11

Honestly, I didn't know how to navigate the adbusters site or where I was supposed to be looking, so i was nervous when trying to figure out what an anti-ad was, much less how to do one. The two ads i decided to pick from were for McDonalds and the Acia berry diet. The McDonalds one just seemed easier to do, so i chose that one. I preferred thinking up the idea to creating the actual ad because I'm not that great at creating pictures, so no matter how good it seems in my head, i have a difficult time translating that to an actual physical product. Creating this ad wasn't harder than I expected, but the quality of some of the other ads makes me feel like i need to make it look more professionally done. My group members ads I haven't really seen yet, but everyone has good ideas for what to do and I think they'll turn out nicely. Putting them together in a magazine wasn't as difficult as I thought it would be, we just didn't go about it the right way at first. We had to figure out the target audience for each ad, then come up with the average audience that all the ads would target. After that, we had to think of what type of magazine would appeal to that person and what magazines the ads would fit in. Analyzing the ads like that definately made it easier to come up with a magazine idea